Join from anywhere in the world. This 90-minute live masterclass is designed to fit your schedule no matter where you are.
13:00 – 14:30
11:00 – 12:30
12:00 – 13:30
06:00 – 07:30
15:30 – 17:00
Every day, you make decisions based on trust. Who should I believe? Can I trust this person? Is my client telling me the full story? What is someone hiding behind their words?
Most people listen only to words. Professionals observe behaviour. The gap between those two approaches determines who gets deceived — and who does not.
Listen to the words. Take statements at face value. Miss contradictions between what is said and what the body reveals. React emotionally rather than observe strategically.
Observe behaviour holistically. Read micro-expressions, posture shifts, and vocal changes. Spot patterns that signal stress or deception. Ask better questions — and watch the response.
This masterclass bridges that gap. In 90 minutes, you will begin to see what you have always been missing.
This is a hands-on, skills-first masterclass. Every concept is grounded in real-world application — not theory, not guesswork.
Interpret posture, movement, and physical signals with greater confidence and accuracy.
Understand how micro-expressions reveal hidden emotions that words attempt to conceal.
Identify the physiological and behavioural signals that appear when someone is under pressure.
Learn why anxiety and deception look different — and how to tell them apart reliably.
Catch the mismatches between what someone says and what their body communicates simultaneously.
Design questions that reveal more — and know exactly what to observe in the response.
Recognise influence tactics and persuasion techniques before they are used against you.
If your work or your life depends on understanding people — reading rooms, building trust, detecting dishonesty, or navigating complex conversations — this masterclass was built for you.
Business owners, sales professionals, and negotiators who need to read clients, partners, and prospects accurately.
Managers, HR professionals, and coaches who make high-stakes decisions about people every day.
Therapists, counsellors, and consultants who need to hear what clients are not saying out loud.
Parents, teachers, and anyone who wants to understand the people around them with greater clarity and confidence.
Eytan Segev is an internationally recognised speaker, a Certified Speaking Professional (CSP), and one of the world's leading experts in face reading, body language, micro-expressions, and deception detection. The CSP designation is held by fewer than 12% of professional speakers worldwide.
Over the course of his career, Eytan has trained thousands of professionals across business, law enforcement, intelligence, healthcare, education, and leadership — equipping them with the behavioural intelligence tools to see what others miss. His programmes blend cutting-edge psychology with real-world application, delivered with precision, humour, and impact.
Leaders, managers, and specialists across industries worldwide.
A credential held by fewer than 12% of professional speakers globally.
A focused, high-density session designed for maximum practical takeaway.
Limited seats. Once it is full, registration closes.
Popular culture has created a dangerous myth: that a single gesture proves someone is lying. Cross your arms and you are defensive. Look left and you are fabricating. These oversimplifications are not just wrong — they are actively misleading.
One gesture = one meaning. Guessing based on stereotypes. Applying movie-style lie detection. Jumping to conclusions without context.
A structured observation framework. Reading clusters of signals, not isolated moments. Understanding context, baseline behaviour, and deviation. Pattern recognition built from evidence and expertise.
Eytan's approach is grounded in behavioural science, field-tested across industries, and designed to make you more aware — not more suspicious.
Eytan's methodology rests on three interlocking pillars that work together to give you a complete picture of any person in any situation.
The power is not in any single pillar — it is in how all three work together. Most untrained observers jump straight to interpretation without doing the foundational observation and analysis first. This masterclass resets that sequence.
Everything covered in this masterclass maps directly to the conversations, meetings, and relationships you navigate every week. These are not academic concepts — they are observable, repeatable skills.
Know when a client is genuinely interested versus being polite. Catch hesitation before it becomes a lost deal.
Look beyond rehearsed answers to assess authenticity, alignment, and potential red flags.
Read the room in real time. Understand when the other party is comfortable, bluffing, or under pressure.
Recognise when someone close to you is withholding something — and respond with empathy, not accusation.
Every participant who attends live will receive this exclusive practical tool — designed by Eytan specifically to complement the masterclass content.
Use it in meetings, conversations, negotiations, interviews, and everyday interactions to sharpen your observation skills and apply the framework immediately.
- Structured observation prompts for face, body, and voice
- Key signals to watch for in high-stakes conversations
- A reference framework you can return to again and again
- Designed for real-world, practical daily use
The checklist is exclusively for live participants. It will not be distributed to those who register but do not attend the session.
Show up live — and leave with a tool that keeps working long after the masterclass ends.
"Eytan completely changed the way I observe people in meetings. I use his framework every single week — and it works."
— Senior Manager, Financial Services
"I've attended many communication workshops. This was the first one where I walked out with skills I could apply the same afternoon."
— Business Owner, Technology Sector
"As an HR professional, this was invaluable. The distinction between nervousness and deception alone was worth the entire session."
— HR Director, Healthcare
Once you learn what to look for, you will never observe people the same way again. The signals have always been there. You simply needed to know where to look.
Seats are limited and this event will sell out. Secure your place now and join Eytan Segev live for 90 minutes that will permanently sharpen how you read people.
Friday, 10 July 2026
13:00–14:30 Jerusalem · 11:00–12:30 London · 06:00–07:30 New York
Live Online — join from anywhere in the world
Human Behavior Observation Checklist for all live attendees